Harmonies
Package Design & Branding
Adobe Award Semi-Finalist
Harmonies packaging is a keepsake, not a disposable item for musicians. It provides a permanent, yet attractive protective casing for the instruments. The individual carrying case is included in the package to allow a protective cover for one harmonica in case the musician only needs to use or travel with one key versus the whole set. Instead of making individual covers for each key, one would make the initial package lighter and more sustainable by reducing the number of materials needed for each case.
The package not only is a harmonica stand but also a music stand for sheet music, making it a handy tool for musicians when playing at home or practicing in the studio. The harmonica stand allows easy access for musicians to quickly exchange harmonica keys throughout a performance. The place-holders for the harmonicas are engraved with the keys for accessibility and organization.
The packaging produces nearly zero waste, every part can be reused or re-purposed in multiple ways. The package is made of masionite, light and affordable material. As a harmonica player myself I think this case would be pretty handy to bring to gigs and for jamming at home.
